Knoll Packaging shortlisted for 3 Formes De Luxe Awards

Knoll exhibits at Booth DC04 at LuxePack Monaco

October 2, 2023

It was announced that Knoll Packaging has been nominated for 3 Formes de Luxe Awards: Penhaligon’s British Tales Luxury Collection and Skin Office Paris for Best Molded Pulp and 2022 Mac Advent Calendar for Best Fragrance and Cosmetics Coffret. The awards will be announced at the Formes de Luxe Ceremony on October 2 at LuxePack Monaco. Knoll will be exhibiting these nominated projects and more at Booth DC04.

Benjamin Cohen, Chief Marketing Officer at Knoll said, “Each year, the industry gathers at LuxePack Monaco to celebrate the best of luxury packaging, and the Formes de Luxe Awards are truly the culmination of the best work from the last year. We are thrilled to receive 3 nominations for the Formes de Luxe Awards, each for a specific innovation that highlights our expertise to execute extraordinarily complex ideas. The 2022 MAC Advent Calendar is a mechanics marvel in all FSC Paper & Board construction, including its ability to spin like a carousel to access 24 individual doors. The Penhaligon’s British Tales Luxury Collection is an industry first to combine Knoll Ecoform on the exterior to create the bottle-shape, and FSC Paper and Board on the interior to perfectly hold the product. The SkinOffice Knoll Ecoform molded pulp clamshell is executed perfectly with multi-cavities and color-matched design. These projects have pushed the engineering boundaries for their materials and showcase how trusted Knoll is to bring the most creative concepts to life with perfect quality, while setting a new standard for sustainable luxury packaging.”

Nominated for Best Fragrance and Cosmetics Coffret, The 2022 MAC advent calendar is creative, playful, interactive, presents an overall “wow factor”. The ability to spin is an engineering marvel that engages the customer and elicits a positive brand response. This package is designed to be a true keepsake. The structure is FSC Paper & Board to ensure material traceability and is wrapped with plastic free metalized paper which poses challenges in wrapping the round shape, which were expertly achieved. The rigid box contains 24 individual folding doors to safely secure the product. The interior of the box can be lifted out by the ribbon handle which makes the box a keepsake. The technical Innovations of the package included the cut outs on the circular round base and decoration. The most complex part was the visual and spinning mechanics of the box. The challenge with the door closures was to have enough friction due to die shape for the flaps to stay closed and that each cavity was wide enough to fit the different size products. The decorated metallized paper has a very distinct embossing and printing pattern that was meant to be seen and felt. The ribbon had specific requirements to appear as a bow and functions as a handle.

Nominated for Best Molded Pulp, The House of Penhaligon's partnered with Knoll Packaging to launch a new industry-first fragrance coffret that combines Knoll Ecoform molded pulp and FSC Paper and Board. The exterior of the set utilizes Knoll Ecoform molded pulp, which has been shaped to the iconic Penhaligon's bottle, and perfectly color matched to the Penhaligon's green with a smooth and luxury appearance to meet the brands DNA. The interior features an FSC Paper & Board platform, which securely holds eight 10ml Penhaligon's fragrant delights. The platform features an innovative pop-feature to retrieve each fragrance vial, while elegantly displaying the fragrance collection. The finishing touches include a uniquely British ribbon, which keeps the set closed and adds a bold pop of color, and a label that perfectly displays the name of this unique set. This is the first time Knoll Ecoform molded pulp and FSC Paper & Board have been engineered in this way, continuing Knoll Packaging's commitment to set a new standard for luxury sustainable packaging.

Nominated for Best Molded Pulp, Skin Office Paris partnered with Knoll Packaging to introduce their innovative 100% Knoll Ecoform molded pulp secondary packaging, for their first product Eye Recipe. This sustainable innovation clamshell features a multi-cavity molded shape with dedicated sections for the serum, massage tool and for the copy/brochure. To align with their commitment to sustainability and aesthetics, Skin Office Paris chose Knoll Ecoform molded pulp. This material not only offers environmental benefits but also contributes to the minimalist and natural appeal that sets their packaging apart from other skincare brands. As Eye Recipe contain 98.98% natural ingredients, Skin Office Paris aimed to ensure that their packaging truly reflects the essence of the product using a sustainable new material packaging. To achieve this, they decide to use a recyclable pulp material made from bamboo and bagasse fibers. The pulp structure of Knoll Ecoform was carefully color-matched to achieve the desired blue/green hue, echoing the color of the algae complex in the product formula. This color coordination extends to the glass bottle inside, creating a harmonious and visually appealing experience for consumers.

Knoll Packaging will exhibit at Booth DC04 at LuxePack Monaco from October 2-4, which will feature these nominated coffrets and the latest packaging and manufacturing innovations, including the Patented KnollLuxe Premium Board Platforms.